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Coming out of a challenging 18 months, Diversey has refined its sustainability strategy to align with the trends and to stay ahead of the curve. Having recently gone public, Diversey is poised to revamp its commitment to sustainable business practices.
As the Federal Guild Association of the Building Cleaning Trade, we represent around 85 percent of the industry market in Germany with our 2,500 member companies. We represent the interests of our trade vis-à-vis all relevant authorities and institutions, politics and the public at the national and European level.
The market environment in the cleaning world is getting tougher. Even though cleanliness and hygiene are becoming more important as a result of global challenges such as the COVID-19 pandemic, the number of orders in sectors such as office cleaning, gastronomy and tourism has dropped to some extent.